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  • hard money

    What does your law firm logo suggest to your potential clients?


    You only have one chance to make a first impression. Upon meeting a new or prospective client and
    exchanging business cards, the client will get an impression of your firm
    based on the law firm logo alone.

    So, what does your logo say about your LED lighting is truly the next generation technology which
    features numerous benefits to not only consumers for Home LED Lighting,
    but businesses alike, with LED Downlighting products and LED Tubes which can replace out-dated, buzzing fluorescent lighting.
    LED lighting offers such benefits as a higher energy efficiency than CFLs and fluorescents,
    lower power consumption, lower maintenance costs, longer
    lifetime (50,000 hours compared to less than 10,000),
    durability and brighter light output than conventional fluorescent lighting.
    LED lighting is slowly filling the Home Lighting and
    Business Lighting market place with such innovative products as LED T5 and LED T8 Tubes, Flexible LED Lighting,
    and LED Down Lighting.

    Fluorescent lighting contains toxic materials such as mercury
    which is harmful to environment and human body.
    Did you know that if you drop or break a fluorescent bulb you must leave the room for 4 hours, due to the toxic materials floating in the air, which could cause respiratory damage, or Asthma in the
    long run for workers who have to deal with these fixtures
    daily. For workers and personnel who replace fluorescent tubes at work such
    as electricians are the most impressed by LED tubes, since they are not only easier to install, requiring
    no ballast, but they are worry-free, as they can last
    upwards of 10 years, on for 24 hours a day, and do not contain any toxic
    materials like mercury dust that fluorescents do.
    For quick installation, LED tube lighting can be placed and
    installed directly into existing fluorescent T5 and T8 sized sockets, you only need to remove the ballast,
    plug the LED bulbs in, and you're done! Contrary to popular belief,
    LEDs are very easy to install in this day and age, and
    the bulk of LED products are now "plug-and-play" while still offering a slick look with unmatched energy
    savings.

    Although fluorescent lighting is more energy efficient
    than incandescent lighting, it is still an energy wasting monster
    when compared with LED lighting. For businesses who have a large electric bill,
    switching to LEDs could cut your energy bill in half, while still keeping all of the brightness,
    and no fluorescent flickering! Even with the most
    advanced state of the art CFLs, fluorescent lighting accounts for a high percentage in existing lighting all over the world, switching from
    fluorescent lighting into LED lighting can greatly reduce the global lighting power
    consumption and greenhouse gas emissions. Now let's do some detailed analysis
    to compare LED and fluorescent lighting, and
    there is no doubt that LED will defeat fluorescent lighting.


    First of all, LED lighting is more energy efficient than fluorescent lighting due to the high efficacy of LEDs.
    LEDs for interior lighting have already broken the efficacy record of 100 lumen per watt, while fluorescent
    lighting only has an efficacy of around 60 lumen per watt.

    LED has a power factor of 0.9, which means most of the power is converted into light, but when fluorescent
    lighting works, a huge amount of power is converted into heat
    which will be dispersed finally. LED lighting consumes only 30% energy as fluorescent lighting to deliver the same lumen output.


    Secondly, Flexible LED lighting has a much longer lifetime than fluorescent lighting since LED lighting is solid
    state lighting which more stable and reliable. LEDs can last over 50,000 hours which means 17 years under normal use.
    Whereas fluorescent lighting only has a lifetime of around 5,
    000 hours, which means you have to replace them
    as often. Using LED lighting can greatly save your expenses which are used to buy new light
    bulbs and pay for the labor.

    In addition, the light quality of LED down lighting is much better
    than that of fluorescent lighting. Fluorescent lighting is
    always flickering when start up, while LED lighting
    is quick to start up without any flickering.

    We all know and have seen or live with flickering
    fluorescent tubes on a daily basis. They've actually been proven to cause headaches, due to the micro-pulse wavelength they
    emit. Using LEDs can reduce workplace strain, headaches, and increase efficiency, with workers
    at top performance, minus the migraines from CFLs!


    When on for hours a day, for a long period of time, fluorescent lighting may have some hot spots due to heat it generates, which does not happen to LED lighting.
    These hotspots cause the rest of the light to become dimmer,
    and quickly results in a dead CFL tube, a perfect reason to switch to LED
    T8 Tubes or T5 tubes, depending on the socket size. Fluorescent lighting / CFL pigtails can cause
    eyestrain, but LED lighting does not as a
    result of its uniform and unparalleled balanced light output,
    and does not flicker or emit a low pitched humming like the earlier
    fluorescent technology. Today, Flexible LED Lighting, Home LEDs, and Downlighs / LED Tubes are
    more eco-friendly than ever, beating fluorescent lighting by
    upwards of 500% - Translation: Savings on your energy bill for both your home
    and office lighting fixtures. And of course, Fluorescent lighting contains toxic materials such as
    mercury which can cause air pollution if broken, and when thrown out and can cause permanent damage to the lungs and throat / skin if contact is frequent, or daily.


    In contrast, LED lighting is solid state lighting which
    does not contain any filaments that could break (like
    incandescent) or hazardous materials like CFLs. Someone may
    say that the upfront costs of LED lighting is too high,
    due to the technology used to achieve such a high lumens
    per watt (efficacy) rating, it is true. However, think about the long term energy savings, and savings you will get from not needing to replace the lights, for
    up to 5 or 10 times as long, depending if the light replaced
    was incandescent or fluorescent. Either way, the more high energy halogen, incandescent, or fluorescent lights you replace, the more money you will save every
    month. Some towns and states even have a tax-rebate / government program that pays you / reimburses you for energy saving
    LED bulbs. Check with your local town, half
    the bill could be on them due to recent energy grants
    and programs setup by President Obama in early 2010. Over the full
    life of the LED fixture / tube or bulb, the money saved by using LED lighting will be enormous?
    Why's that? When factoring in the true price of lighting, you must include all 3 variables: Upfront costs, maintenance costs, and a maintenance main to routinely replace
    your lights.. that is of course, if you aren't using LEDs!

    In my opinion, LED lighting will replace fluorescent lighting
    since it meets the requirements of sustainable development,
    incandescent lighting, due to energy savings and durability, and halogen lighting due to the heat,
    safety factor, and of course energy usage! Replace
    your money hungry lights at the home, office, hotel, casino,
    college, dorm, or even your RV to save battery power!
    Go green and truly be eco-friendly with LED
    lighting, and don't forget to PROPERLY dispose of CFL lights in a sealed garbage bag (or two, or your
    garbage mans health).firm?

    Your law firm logo represents your law firm to the outside world.
    Every seemingly insignificant aspect of it makes an impression on the
    client. Font. Color scheme. Name arrangement.
    Text size. Spacing. Inclusion of a scale or gavel image.


    Looking at your business card and firm logo, your client gets an impression. Your client
    forms an idea in his or her head of what your firm stands for.
    Is your logo modern or traditional? Does it make you look frugal and indifferent, like you made the logo yourself in Microsoft Word or does it look like you value your reputation and appearance, and had a professional designer create the logo?


    Before approaching a logo designer or creating the logo yourself, there are some very important steps you can take to get a clear picture
    of what the logo should entail and how it should represent your law firm.



    Tip 1: Look at your competitors

    You don't want your law firm to look like the other law firms in your practice area and location, lest your firm be unmemorable to the client.
    The last thing you want to do is confuse the client with what sets
    your firm apart from everyone else. See what you like about their logos.
    Make notes. Try and gauge how their logos make you perceive their
    law firms. Do their logos make the firms appear professional or do they
    seem like the firms are unremarkable? Think about what you like and don't like
    about these firm logos when deciding on how your own logo is going to look.


    Tip 2: Modern or traditional? Decide on a theme

    Do you want your logo to be modern or traditional?


    These are the two main theme options for law firm logos.
    This usually means the difference between serif and sans-serif font.
    What does that mean? Open Microsoft Word or Google Docs. Type
    your law firm name in Times New Roman, Georgia, or
    Garamond font. Then, type your firm name again in either Arial or Helvetica.
    The first three fonts are considered serif fonts because you can see they have little lines on the bottom and sides of
    letters like A, B, and C. The sans-serif
    fonts do not have these lines. Serif fonts are associated with
    newspapers, considered more traditional fonts. Sans-serif fonts are associated with Internet content and are considered modern. Do you want your law firm to have the
    appearance of a traditional, storied practice or do you want it to appear sleek,
    adaptive, and modern? The choice is yours.

    Tip 3: Choose a Font

    Now that we've decided whether to go serif or sans-serif, we need to choose which
    font is going to represent the firm. First thing's first, it should be
    noted that you should NOT use a commonly used font. Arial,
    Helvetica, Times New Roman. People see these fonts every day.
    Whether they recognize them immediately as Arial, Helvetica,
    or Times New Roman, people know these fonts. They see Times
    New Roman while reading the newspaper. They see Helvetica when getting on the
    subway. They see Arial while reading websites. These fonts do not make an impression anymore.



    There are many sites where you can download fonts for free.
    Google has a directory of free fonts, most of which
    you're guaranteed to not have come across. Take a look around.
    Use the Google Font tool to test out your law firm name in different fonts and compare them side by
    side.

    One last tip on choosing a font: Don't be indecisive.
    While two or three fonts may look similar to you, your clients will never know the difference when you
    choose a font for your law firm logo. They will never know that it was down to three similar fonts.
    The client will likely not be influenced any differently by similar looking fonts.
    You may want to ask someone else for their
    opinion on two or three fonts, but make a choice and stick with
    it.

    Tip 4: Choose your colors

    Online you can find many color wheel tools useful to help web designers choose color schemes.
    Click on a primary color and they will suggest complementary colors.
    Just make sure that you use a color selection helping
    tool. Otherwise, you may end up picking two colors that just don't
    work together.

    When picking colors try avoiding those of a law firm in your
    practice area and region. You want to make sure you stand apart
    in the mind of the client. If you think every color combination has been taken by
    the firms in your region, just ensure that your logo look different to
    distinguish you from your competitors.

    Tip 5: Images or No Images?

    Often a law firm logo entails an arrangement of the
    names of the partners. Sometimes it's an abbreviation of those names.
    Other times, the logo includes a tried and true symbol of the legal profession - the scales of justice - or a gavel - alongside the partner names.


    Generally, I hate the scales of justice and gavel.
    They've been played out. They're overdone. They're sickening.
    They're unimaginative.

    If you are going to include an image alongside your
    partner names, why not include a memorable image that represents your
    law firm, conveys professionalism, and also originality?
    You can do this by including an image, if you so choose, of the initials of the firm partners' names.
    If the firm is Crane, Poole, and Schmidt, you could have a small CPS initialed logo.
    This is a more modern element to law firm logos, differentiates the firm, and
    also looks professional. So, if you are going to include an image,
    consider shelving the gavel and scales for something a bit more contemporary and unique.


    Conclusion

    With all of these tips in mind, you're ahead of the game.
    Whether you decide to make a logo yourself or approach logo designers, you
    know what you want your logo to convey. You know the message you want your clients to receive.
    You know how your competitors look and how you're going to
    look different. Now, you can clearly envision what your logo
    is going to look like without having to get wildly different designs from a designer that won't be useful for your firm.


    If you are proficient at Photoshop, I would suggest taking a shot at creating a logo yourself.
    If not, maybe you should consider hiring a logo designer.
    In this crowdsourcing era of Internet technology, logo designs can be incredibly inexpensive.
    There are many sites now like 99designs.com where you can crowdsource your logo design, having
    up to several hundred design mock-ups sent to you
    by freelance designers, with you choosing and paying for your favorite.

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  • small business loans

    What does your law firm logo suggest to your potential clients?


    You only have one chance to make a first impression. Upon meeting a new or
    prospective client and exchanging business cards, the client
    will get an impression of your firm based on the law firm logo alone.


    So, what does your logo say about your LED
    lighting is truly the next generation technology which features numerous benefits to not only consumers for Home LED Lighting, but businesses alike, with LED Downlighting
    products and LED Tubes which can replace out-dated, buzzing fluorescent lighting.
    LED lighting offers such benefits as a higher energy efficiency
    than CFLs and fluorescents, lower power consumption, lower maintenance costs, longer lifetime (50,000 hours compared to less than 10,000), durability and brighter light
    output than conventional fluorescent lighting. LED lighting is
    slowly filling the Home Lighting and Business Lighting market place with such innovative
    products as LED T5 and LED T8 Tubes, Flexible LED Lighting, and LED Down Lighting.


    Fluorescent lighting contains toxic materials such as mercury which is harmful to environment and human body.
    Did you know that if you drop or break a fluorescent bulb you must leave
    the room for 4 hours, due to the toxic materials floating
    in the air, which could cause respiratory damage, or Asthma in the long run for workers who have to deal with these fixtures daily.
    For workers and personnel who replace fluorescent tubes at work such as electricians
    are the most impressed by LED tubes, since they are not only easier to install, requiring
    no ballast, but they are worry-free, as they can last
    upwards of 10 years, on for 24 hours a day, and do not contain any toxic materials like mercury dust
    that fluorescents do. For quick installation, LED tube lighting can be placed and installed directly into existing fluorescent T5 and T8 sized sockets, you only need to
    remove the ballast, plug the LED bulbs in, and you're done!
    Contrary to popular belief, LEDs are very easy to
    install in this day and age, and the bulk of LED products are
    now "plug-and-play" while still offering a slick look with unmatched energy savings.


    Although fluorescent lighting is more energy efficient than incandescent lighting, it is still
    an energy wasting monster when compared with LED lighting.
    For businesses who have a large electric bill, switching to LEDs could cut your energy bill in half, while still keeping all of
    the brightness, and no fluorescent flickering!
    Even with the most advanced state of the art CFLs, fluorescent lighting accounts
    for a high percentage in existing lighting all over the world, switching from fluorescent lighting into LED lighting can greatly reduce
    the global lighting power consumption and greenhouse gas emissions.

    Now let's do some detailed analysis to compare LED and fluorescent lighting, and there is no doubt that LED will defeat fluorescent lighting.


    First of all, LED lighting is more energy efficient than fluorescent lighting due to the high efficacy of LEDs.
    LEDs for interior lighting have already broken the efficacy
    record of 100 lumen per watt, while fluorescent lighting only has
    an efficacy of around 60 lumen per watt. LED has a
    power factor of 0.9, which means most of
    the power is converted into light, but when fluorescent lighting works, a huge amount
    of power is converted into heat which will be dispersed finally.

    LED lighting consumes only 30% energy as fluorescent lighting to deliver the
    same lumen output.

    Secondly, Flexible LED lighting has a much longer lifetime than fluorescent lighting since LED lighting is solid state lighting which more stable and reliable.

    LEDs can last over 50,000 hours which means 17 years under normal use.
    Whereas fluorescent lighting only has a lifetime of around
    5,000 hours, which means you have to replace them as often. Using LED lighting can greatly save your expenses
    which are used to buy new light bulbs and pay for the labor.


    In addition, the light quality of LED down lighting is much better than that of
    fluorescent lighting. Fluorescent lighting is always flickering when start
    up, while LED lighting is quick to start up without any flickering.
    We all know and have seen or live with flickering fluorescent tubes
    on a daily basis. They've actually been proven to cause headaches, due to the micro-pulse wavelength they emit.

    Using LEDs can reduce workplace strain, headaches, and increase efficiency, with workers at top performance, minus the migraines from CFLs!


    When on for hours a day, for a long period of time, fluorescent lighting may have some
    hot spots due to heat it generates, which does not happen to LED lighting.
    These hotspots cause the rest of the light to
    become dimmer, and quickly results in a dead
    CFL tube, a perfect reason to switch to LED T8 Tubes or T5 tubes, depending on the socket size.
    Fluorescent lighting / CFL pigtails can cause eyestrain,
    but LED lighting does not as a result of its uniform and unparalleled balanced light
    output, and does not flicker or emit a low pitched humming like the
    earlier fluorescent technology. Today, Flexible LED Lighting, Home LEDs, and Downlighs /
    LED Tubes are more eco-friendly than ever, beating fluorescent lighting
    by upwards of 500% - Translation: Savings on your energy bill for both your
    home and office lighting fixtures. And of course, Fluorescent lighting contains toxic materials such
    as mercury which can cause air pollution if broken,
    and when thrown out and can cause permanent damage to the lungs and throat / skin if contact is frequent,
    or daily.

    In contrast, LED lighting is solid state lighting which does not
    contain any filaments that could break (like incandescent) or hazardous materials like CFLs.

    Someone may say that the upfront costs of LED lighting is too high, due to the technology used to achieve such
    a high lumens per watt (efficacy) rating, it is true.
    However, think about the long term energy savings, and savings you will get from not needing
    to replace the lights, for up to 5 or 10 times as long,
    depending if the light replaced was incandescent or fluorescent.
    Either way, the more high energy halogen, incandescent, or fluorescent lights
    you replace, the more money you will save every
    month. Some towns and states even have a tax-rebate / government program that pays you / reimburses
    you for energy saving LED bulbs. Check with your local town, half the bill could be on them due
    to recent energy grants and programs setup by President Obama
    in early 2010. Over the full life of the LED fixture / tube or
    bulb, the money saved by using LED lighting will be
    enormous? Why's that? When factoring in the true price of lighting, you must include all 3 variables:
    Upfront costs, maintenance costs, and a maintenance main to routinely
    replace your lights.. that is of course, if you aren't using LEDs!



    In my opinion, LED lighting will replace fluorescent lighting since it meets the requirements of sustainable
    development, incandescent lighting, due to energy savings and durability,
    and halogen lighting due to the heat, safety factor, and of course energy usage!
    Replace your money hungry lights at the home, office, hotel, casino, college, dorm, or even your RV to save
    battery power! Go green and truly be eco-friendly with LED lighting, and
    don't forget to PROPERLY dispose of CFL lights in a sealed garbage bag (or two, or your garbage
    mans health).firm?

    Your law firm logo represents your law firm to the outside world.

    Every seemingly insignificant aspect of it makes an impression on the
    client. Font. Color scheme. Name arrangement.
    Text size. Spacing. Inclusion of a scale or gavel image.


    Looking at your business card and firm logo, your client gets an impression. Your client forms an idea in his or
    her head of what your firm stands for. Is your logo modern or traditional?
    Does it make you look frugal and indifferent, like you made
    the logo yourself in Microsoft Word or does it look like you value your reputation and appearance,
    and had a professional designer create the logo?

    Before approaching a logo designer or creating the logo yourself, there are some very important steps you can take to get
    a clear picture of what the logo should entail and how it should represent your law firm.


    Tip 1: Look at your competitors

    You don't want your law firm to look like the other law firms in your practice area and location, lest your firm be unmemorable to the client.
    The last thing you want to do is confuse the
    client with what sets your firm apart from everyone else.
    See what you like about their logos. Make notes.
    Try and gauge how their logos make you perceive their law firms.
    Do their logos make the firms appear professional or
    do they seem like the firms are unremarkable? Think about what you like and don't like about
    these firm logos when deciding on how your own logo is going to look.



    Tip 2: Modern or traditional? Decide on a theme

    Do you want your logo to be modern or traditional?

    These are the two main theme options for law firm logos.
    This usually means the difference between serif and
    sans-serif font. What does that mean? Open Microsoft Word or Google Docs.

    Type your law firm name in Times New Roman, Georgia, or Garamond font.
    Then, type your firm name again in either Arial
    or Helvetica. The first three fonts are considered serif fonts because you can see they have little lines
    on the bottom and sides of letters like A, B, and C.

    The sans-serif fonts do not have these lines. Serif fonts
    are associated with newspapers, considered more traditional fonts.
    Sans-serif fonts are associated with Internet content and are considered modern. Do
    you want your law firm to have the appearance of a traditional, storied practice or do you want it to appear sleek, adaptive, and modern? The choice is yours.


    Tip 3: Choose a Font

    Now that we've decided whether to go serif or sans-serif, we need to choose which font is going to
    represent the firm. First thing's first, it should be noted
    that you should NOT use a commonly used font. Arial, Helvetica, Times New Roman. People see these fonts every day.
    Whether they recognize them immediately as Arial, Helvetica, or Times New Roman, people know these fonts.

    They see Times New Roman while reading the newspaper. They see
    Helvetica when getting on the subway. They see Arial while reading
    websites. These fonts do not make an impression anymore.

    There are many sites where you can download fonts for free.
    Google has a directory of free fonts, most of which you're guaranteed to not have come across.
    Take a look around. Use the Google Font tool to test
    out your law firm name in different fonts and compare
    them side by side.

    One last tip on choosing a font: Don't be indecisive.
    While two or three fonts may look similar to you, your clients will never know
    the difference when you choose a font for your law firm logo.
    They will never know that it was down to three similar fonts.
    The client will likely not be influenced any differently by similar looking fonts.

    You may want to ask someone else for their opinion on two
    or three fonts, but make a choice and stick with it.


    Tip 4: Choose your colors

    Online you can find many color wheel tools useful to help web designers choose
    color schemes. Click on a primary color and
    they will suggest complementary colors. Just make sure that you
    use a color selection helping tool. Otherwise, you may end up picking two colors that just don't
    work together.

    When picking colors try avoiding those of a law
    firm in your practice area and region. You want to make sure you stand apart in the mind of the client.

    If you think every color combination has been taken by the firms in your region, just ensure that your logo look different
    to distinguish you from your competitors.

    Tip 5: Images or No Images?

    Often a law firm logo entails an arrangement of the names of the partners.
    Sometimes it's an abbreviation of those names. Other times, the logo includes
    a tried and true symbol of the legal profession - the scales of justice - or a gavel - alongside the partner names.


    Generally, I hate the scales of justice and gavel.
    They've been played out. They're overdone. They're sickening.

    They're unimaginative.

    If you are going to include an image alongside your
    partner names, why not include a memorable image that represents
    your law firm, conveys professionalism, and also originality?
    You can do this by including an image, if you so choose, of
    the initials of the firm partners' names. If the firm is Crane, Poole, and Schmidt, you could have a small CPS
    initialed logo. This is a more modern element to law firm logos, differentiates the firm, and also looks professional.
    So, if you are going to include an image, consider shelving the gavel
    and scales for something a bit more contemporary and unique.


    Conclusion

    With all of these tips in mind, you're ahead of the game.
    Whether you decide to make a logo yourself or approach logo designers, you know
    what you want your logo to convey. You know the message
    you want your clients to receive. You know how your competitors
    look and how you're going to look different. Now, you can clearly envision what your logo
    is going to look like without having to get wildly different designs from a designer that won't be useful for your firm.


    If you are proficient at Photoshop, I would suggest taking a
    shot at creating a logo yourself. If not, maybe you should consider hiring a logo designer.
    In this crowdsourcing era of Internet technology, logo designs can be incredibly inexpensive.
    There are many sites now like 99designs.com where you can crowdsource your logo
    design, having up to several hundred design mock-ups sent to you by freelance
    designers, with you choosing and paying for your favorite.

  • small business loans

    What does your law firm logo suggest to your potential clients?


    You only have one chance to make a first impression. Upon meeting a new or
    prospective client and exchanging business cards, the client
    will get an impression of your firm based on the law firm logo alone.


    So, what does your logo say about your LED
    lighting is truly the next generation technology which features numerous benefits to not only consumers for Home LED Lighting, but businesses alike, with LED Downlighting
    products and LED Tubes which can replace out-dated, buzzing fluorescent lighting.
    LED lighting offers such benefits as a higher energy efficiency
    than CFLs and fluorescents, lower power consumption, lower maintenance costs, longer lifetime (50,000 hours compared to less than 10,000), durability and brighter light
    output than conventional fluorescent lighting. LED lighting is
    slowly filling the Home Lighting and Business Lighting market place with such innovative
    products as LED T5 and LED T8 Tubes, Flexible LED Lighting, and LED Down Lighting.


    Fluorescent lighting contains toxic materials such as mercury which is harmful to environment and human body.
    Did you know that if you drop or break a fluorescent bulb you must leave
    the room for 4 hours, due to the toxic materials floating
    in the air, which could cause respiratory damage, or Asthma in the long run for workers who have to deal with these fixtures daily.
    For workers and personnel who replace fluorescent tubes at work such as electricians
    are the most impressed by LED tubes, since they are not only easier to install, requiring
    no ballast, but they are worry-free, as they can last
    upwards of 10 years, on for 24 hours a day, and do not contain any toxic materials like mercury dust
    that fluorescents do. For quick installation, LED tube lighting can be placed and installed directly into existing fluorescent T5 and T8 sized sockets, you only need to
    remove the ballast, plug the LED bulbs in, and you're done!
    Contrary to popular belief, LEDs are very easy to
    install in this day and age, and the bulk of LED products are
    now "plug-and-play" while still offering a slick look with unmatched energy savings.


    Although fluorescent lighting is more energy efficient than incandescent lighting, it is still
    an energy wasting monster when compared with LED lighting.
    For businesses who have a large electric bill, switching to LEDs could cut your energy bill in half, while still keeping all of
    the brightness, and no fluorescent flickering!
    Even with the most advanced state of the art CFLs, fluorescent lighting accounts
    for a high percentage in existing lighting all over the world, switching from fluorescent lighting into LED lighting can greatly reduce
    the global lighting power consumption and greenhouse gas emissions.

    Now let's do some detailed analysis to compare LED and fluorescent lighting, and there is no doubt that LED will defeat fluorescent lighting.


    First of all, LED lighting is more energy efficient than fluorescent lighting due to the high efficacy of LEDs.
    LEDs for interior lighting have already broken the efficacy
    record of 100 lumen per watt, while fluorescent lighting only has
    an efficacy of around 60 lumen per watt. LED has a
    power factor of 0.9, which means most of
    the power is converted into light, but when fluorescent lighting works, a huge amount
    of power is converted into heat which will be dispersed finally.

    LED lighting consumes only 30% energy as fluorescent lighting to deliver the
    same lumen output.

    Secondly, Flexible LED lighting has a much longer lifetime than fluorescent lighting since LED lighting is solid state lighting which more stable and reliable.

    LEDs can last over 50,000 hours which means 17 years under normal use.
    Whereas fluorescent lighting only has a lifetime of around
    5,000 hours, which means you have to replace them as often. Using LED lighting can greatly save your expenses
    which are used to buy new light bulbs and pay for the labor.


    In addition, the light quality of LED down lighting is much better than that of
    fluorescent lighting. Fluorescent lighting is always flickering when start
    up, while LED lighting is quick to start up without any flickering.
    We all know and have seen or live with flickering fluorescent tubes
    on a daily basis. They've actually been proven to cause headaches, due to the micro-pulse wavelength they emit.

    Using LEDs can reduce workplace strain, headaches, and increase efficiency, with workers at top performance, minus the migraines from CFLs!


    When on for hours a day, for a long period of time, fluorescent lighting may have some
    hot spots due to heat it generates, which does not happen to LED lighting.
    These hotspots cause the rest of the light to
    become dimmer, and quickly results in a dead
    CFL tube, a perfect reason to switch to LED T8 Tubes or T5 tubes, depending on the socket size.
    Fluorescent lighting / CFL pigtails can cause eyestrain,
    but LED lighting does not as a result of its uniform and unparalleled balanced light
    output, and does not flicker or emit a low pitched humming like the
    earlier fluorescent technology. Today, Flexible LED Lighting, Home LEDs, and Downlighs /
    LED Tubes are more eco-friendly than ever, beating fluorescent lighting
    by upwards of 500% - Translation: Savings on your energy bill for both your
    home and office lighting fixtures. And of course, Fluorescent lighting contains toxic materials such
    as mercury which can cause air pollution if broken,
    and when thrown out and can cause permanent damage to the lungs and throat / skin if contact is frequent,
    or daily.

    In contrast, LED lighting is solid state lighting which does not
    contain any filaments that could break (like incandescent) or hazardous materials like CFLs.

    Someone may say that the upfront costs of LED lighting is too high, due to the technology used to achieve such
    a high lumens per watt (efficacy) rating, it is true.
    However, think about the long term energy savings, and savings you will get from not needing
    to replace the lights, for up to 5 or 10 times as long,
    depending if the light replaced was incandescent or fluorescent.
    Either way, the more high energy halogen, incandescent, or fluorescent lights
    you replace, the more money you will save every
    month. Some towns and states even have a tax-rebate / government program that pays you / reimburses
    you for energy saving LED bulbs. Check with your local town, half the bill could be on them due
    to recent energy grants and programs setup by President Obama
    in early 2010. Over the full life of the LED fixture / tube or
    bulb, the money saved by using LED lighting will be
    enormous? Why's that? When factoring in the true price of lighting, you must include all 3 variables:
    Upfront costs, maintenance costs, and a maintenance main to routinely
    replace your lights.. that is of course, if you aren't using LEDs!



    In my opinion, LED lighting will replace fluorescent lighting since it meets the requirements of sustainable
    development, incandescent lighting, due to energy savings and durability,
    and halogen lighting due to the heat, safety factor, and of course energy usage!
    Replace your money hungry lights at the home, office, hotel, casino, college, dorm, or even your RV to save
    battery power! Go green and truly be eco-friendly with LED lighting, and
    don't forget to PROPERLY dispose of CFL lights in a sealed garbage bag (or two, or your garbage
    mans health).firm?

    Your law firm logo represents your law firm to the outside world.

    Every seemingly insignificant aspect of it makes an impression on the
    client. Font. Color scheme. Name arrangement.
    Text size. Spacing. Inclusion of a scale or gavel image.


    Looking at your business card and firm logo, your client gets an impression. Your client forms an idea in his or
    her head of what your firm stands for. Is your logo modern or traditional?
    Does it make you look frugal and indifferent, like you made
    the logo yourself in Microsoft Word or does it look like you value your reputation and appearance,
    and had a professional designer create the logo?

    Before approaching a logo designer or creating the logo yourself, there are some very important steps you can take to get
    a clear picture of what the logo should entail and how it should represent your law firm.


    Tip 1: Look at your competitors

    You don't want your law firm to look like the other law firms in your practice area and location, lest your firm be unmemorable to the client.
    The last thing you want to do is confuse the
    client with what sets your firm apart from everyone else.
    See what you like about their logos. Make notes.
    Try and gauge how their logos make you perceive their law firms.
    Do their logos make the firms appear professional or
    do they seem like the firms are unremarkable? Think about what you like and don't like about
    these firm logos when deciding on how your own logo is going to look.



    Tip 2: Modern or traditional? Decide on a theme

    Do you want your logo to be modern or traditional?

    These are the two main theme options for law firm logos.
    This usually means the difference between serif and
    sans-serif font. What does that mean? Open Microsoft Word or Google Docs.

    Type your law firm name in Times New Roman, Georgia, or Garamond font.
    Then, type your firm name again in either Arial
    or Helvetica. The first three fonts are considered serif fonts because you can see they have little lines
    on the bottom and sides of letters like A, B, and C.

    The sans-serif fonts do not have these lines. Serif fonts
    are associated with newspapers, considered more traditional fonts.
    Sans-serif fonts are associated with Internet content and are considered modern. Do
    you want your law firm to have the appearance of a traditional, storied practice or do you want it to appear sleek, adaptive, and modern? The choice is yours.


    Tip 3: Choose a Font

    Now that we've decided whether to go serif or sans-serif, we need to choose which font is going to
    represent the firm. First thing's first, it should be noted
    that you should NOT use a commonly used font. Arial, Helvetica, Times New Roman. People see these fonts every day.
    Whether they recognize them immediately as Arial, Helvetica, or Times New Roman, people know these fonts.

    They see Times New Roman while reading the newspaper. They see
    Helvetica when getting on the subway. They see Arial while reading
    websites. These fonts do not make an impression anymore.

    There are many sites where you can download fonts for free.
    Google has a directory of free fonts, most of which you're guaranteed to not have come across.
    Take a look around. Use the Google Font tool to test
    out your law firm name in different fonts and compare
    them side by side.

    One last tip on choosing a font: Don't be indecisive.
    While two or three fonts may look similar to you, your clients will never know
    the difference when you choose a font for your law firm logo.
    They will never know that it was down to three similar fonts.
    The client will likely not be influenced any differently by similar looking fonts.

    You may want to ask someone else for their opinion on two
    or three fonts, but make a choice and stick with it.


    Tip 4: Choose your colors

    Online you can find many color wheel tools useful to help web designers choose
    color schemes. Click on a primary color and
    they will suggest complementary colors. Just make sure that you
    use a color selection helping tool. Otherwise, you may end up picking two colors that just don't
    work together.

    When picking colors try avoiding those of a law
    firm in your practice area and region. You want to make sure you stand apart in the mind of the client.

    If you think every color combination has been taken by the firms in your region, just ensure that your logo look different
    to distinguish you from your competitors.

    Tip 5: Images or No Images?

    Often a law firm logo entails an arrangement of the names of the partners.
    Sometimes it's an abbreviation of those names. Other times, the logo includes
    a tried and true symbol of the legal profession - the scales of justice - or a gavel - alongside the partner names.


    Generally, I hate the scales of justice and gavel.
    They've been played out. They're overdone. They're sickening.

    They're unimaginative.

    If you are going to include an image alongside your
    partner names, why not include a memorable image that represents
    your law firm, conveys professionalism, and also originality?
    You can do this by including an image, if you so choose, of
    the initials of the firm partners' names. If the firm is Crane, Poole, and Schmidt, you could have a small CPS
    initialed logo. This is a more modern element to law firm logos, differentiates the firm, and also looks professional.
    So, if you are going to include an image, consider shelving the gavel
    and scales for something a bit more contemporary and unique.


    Conclusion

    With all of these tips in mind, you're ahead of the game.
    Whether you decide to make a logo yourself or approach logo designers, you know
    what you want your logo to convey. You know the message
    you want your clients to receive. You know how your competitors
    look and how you're going to look different. Now, you can clearly envision what your logo
    is going to look like without having to get wildly different designs from a designer that won't be useful for your firm.


    If you are proficient at Photoshop, I would suggest taking a
    shot at creating a logo yourself. If not, maybe you should consider hiring a logo designer.
    In this crowdsourcing era of Internet technology, logo designs can be incredibly inexpensive.
    There are many sites now like 99designs.com where you can crowdsource your logo
    design, having up to several hundred design mock-ups sent to you by freelance
    designers, with you choosing and paying for your favorite.

  • small business loans

    What does your law firm logo suggest to your potential clients?


    You only have one chance to make a first impression. Upon meeting a new or
    prospective client and exchanging business cards, the client
    will get an impression of your firm based on the law firm logo alone.


    So, what does your logo say about your LED
    lighting is truly the next generation technology which features numerous benefits to not only consumers for Home LED Lighting, but businesses alike, with LED Downlighting
    products and LED Tubes which can replace out-dated, buzzing fluorescent lighting.
    LED lighting offers such benefits as a higher energy efficiency
    than CFLs and fluorescents, lower power consumption, lower maintenance costs, longer lifetime (50,000 hours compared to less than 10,000), durability and brighter light
    output than conventional fluorescent lighting. LED lighting is
    slowly filling the Home Lighting and Business Lighting market place with such innovative
    products as LED T5 and LED T8 Tubes, Flexible LED Lighting, and LED Down Lighting.


    Fluorescent lighting contains toxic materials such as mercury which is harmful to environment and human body.
    Did you know that if you drop or break a fluorescent bulb you must leave
    the room for 4 hours, due to the toxic materials floating
    in the air, which could cause respiratory damage, or Asthma in the long run for workers who have to deal with these fixtures daily.
    For workers and personnel who replace fluorescent tubes at work such as electricians
    are the most impressed by LED tubes, since they are not only easier to install, requiring
    no ballast, but they are worry-free, as they can last
    upwards of 10 years, on for 24 hours a day, and do not contain any toxic materials like mercury dust
    that fluorescents do. For quick installation, LED tube lighting can be placed and installed directly into existing fluorescent T5 and T8 sized sockets, you only need to
    remove the ballast, plug the LED bulbs in, and you're done!
    Contrary to popular belief, LEDs are very easy to
    install in this day and age, and the bulk of LED products are
    now "plug-and-play" while still offering a slick look with unmatched energy savings.


    Although fluorescent lighting is more energy efficient than incandescent lighting, it is still
    an energy wasting monster when compared with LED lighting.
    For businesses who have a large electric bill, switching to LEDs could cut your energy bill in half, while still keeping all of
    the brightness, and no fluorescent flickering!
    Even with the most advanced state of the art CFLs, fluorescent lighting accounts
    for a high percentage in existing lighting all over the world, switching from fluorescent lighting into LED lighting can greatly reduce
    the global lighting power consumption and greenhouse gas emissions.

    Now let's do some detailed analysis to compare LED and fluorescent lighting, and there is no doubt that LED will defeat fluorescent lighting.


    First of all, LED lighting is more energy efficient than fluorescent lighting due to the high efficacy of LEDs.
    LEDs for interior lighting have already broken the efficacy
    record of 100 lumen per watt, while fluorescent lighting only has
    an efficacy of around 60 lumen per watt. LED has a
    power factor of 0.9, which means most of
    the power is converted into light, but when fluorescent lighting works, a huge amount
    of power is converted into heat which will be dispersed finally.

    LED lighting consumes only 30% energy as fluorescent lighting to deliver the
    same lumen output.

    Secondly, Flexible LED lighting has a much longer lifetime than fluorescent lighting since LED lighting is solid state lighting which more stable and reliable.

    LEDs can last over 50,000 hours which means 17 years under normal use.
    Whereas fluorescent lighting only has a lifetime of around
    5,000 hours, which means you have to replace them as often. Using LED lighting can greatly save your expenses
    which are used to buy new light bulbs and pay for the labor.


    In addition, the light quality of LED down lighting is much better than that of
    fluorescent lighting. Fluorescent lighting is always flickering when start
    up, while LED lighting is quick to start up without any flickering.
    We all know and have seen or live with flickering fluorescent tubes
    on a daily basis. They've actually been proven to cause headaches, due to the micro-pulse wavelength they emit.

    Using LEDs can reduce workplace strain, headaches, and increase efficiency, with workers at top performance, minus the migraines from CFLs!


    When on for hours a day, for a long period of time, fluorescent lighting may have some
    hot spots due to heat it generates, which does not happen to LED lighting.
    These hotspots cause the rest of the light to
    become dimmer, and quickly results in a dead
    CFL tube, a perfect reason to switch to LED T8 Tubes or T5 tubes, depending on the socket size.
    Fluorescent lighting / CFL pigtails can cause eyestrain,
    but LED lighting does not as a result of its uniform and unparalleled balanced light
    output, and does not flicker or emit a low pitched humming like the
    earlier fluorescent technology. Today, Flexible LED Lighting, Home LEDs, and Downlighs /
    LED Tubes are more eco-friendly than ever, beating fluorescent lighting
    by upwards of 500% - Translation: Savings on your energy bill for both your
    home and office lighting fixtures. And of course, Fluorescent lighting contains toxic materials such
    as mercury which can cause air pollution if broken,
    and when thrown out and can cause permanent damage to the lungs and throat / skin if contact is frequent,
    or daily.

    In contrast, LED lighting is solid state lighting which does not
    contain any filaments that could break (like incandescent) or hazardous materials like CFLs.

    Someone may say that the upfront costs of LED lighting is too high, due to the technology used to achieve such
    a high lumens per watt (efficacy) rating, it is true.
    However, think about the long term energy savings, and savings you will get from not needing
    to replace the lights, for up to 5 or 10 times as long,
    depending if the light replaced was incandescent or fluorescent.
    Either way, the more high energy halogen, incandescent, or fluorescent lights
    you replace, the more money you will save every
    month. Some towns and states even have a tax-rebate / government program that pays you / reimburses
    you for energy saving LED bulbs. Check with your local town, half the bill could be on them due
    to recent energy grants and programs setup by President Obama
    in early 2010. Over the full life of the LED fixture / tube or
    bulb, the money saved by using LED lighting will be
    enormous? Why's that? When factoring in the true price of lighting, you must include all 3 variables:
    Upfront costs, maintenance costs, and a maintenance main to routinely
    replace your lights.. that is of course, if you aren't using LEDs!



    In my opinion, LED lighting will replace fluorescent lighting since it meets the requirements of sustainable
    development, incandescent lighting, due to energy savings and durability,
    and halogen lighting due to the heat, safety factor, and of course energy usage!
    Replace your money hungry lights at the home, office, hotel, casino, college, dorm, or even your RV to save
    battery power! Go green and truly be eco-friendly with LED lighting, and
    don't forget to PROPERLY dispose of CFL lights in a sealed garbage bag (or two, or your garbage
    mans health).firm?

    Your law firm logo represents your law firm to the outside world.

    Every seemingly insignificant aspect of it makes an impression on the
    client. Font. Color scheme. Name arrangement.
    Text size. Spacing. Inclusion of a scale or gavel image.


    Looking at your business card and firm logo, your client gets an impression. Your client forms an idea in his or
    her head of what your firm stands for. Is your logo modern or traditional?
    Does it make you look frugal and indifferent, like you made
    the logo yourself in Microsoft Word or does it look like you value your reputation and appearance,
    and had a professional designer create the logo?

    Before approaching a logo designer or creating the logo yourself, there are some very important steps you can take to get
    a clear picture of what the logo should entail and how it should represent your law firm.


    Tip 1: Look at your competitors

    You don't want your law firm to look like the other law firms in your practice area and location, lest your firm be unmemorable to the client.
    The last thing you want to do is confuse the
    client with what sets your firm apart from everyone else.
    See what you like about their logos. Make notes.
    Try and gauge how their logos make you perceive their law firms.
    Do their logos make the firms appear professional or
    do they seem like the firms are unremarkable? Think about what you like and don't like about
    these firm logos when deciding on how your own logo is going to look.



    Tip 2: Modern or traditional? Decide on a theme

    Do you want your logo to be modern or traditional?

    These are the two main theme options for law firm logos.
    This usually means the difference between serif and
    sans-serif font. What does that mean? Open Microsoft Word or Google Docs.

    Type your law firm name in Times New Roman, Georgia, or Garamond font.
    Then, type your firm name again in either Arial
    or Helvetica. The first three fonts are considered serif fonts because you can see they have little lines
    on the bottom and sides of letters like A, B, and C.

    The sans-serif fonts do not have these lines. Serif fonts
    are associated with newspapers, considered more traditional fonts.
    Sans-serif fonts are associated with Internet content and are considered modern. Do
    you want your law firm to have the appearance of a traditional, storied practice or do you want it to appear sleek, adaptive, and modern? The choice is yours.


    Tip 3: Choose a Font

    Now that we've decided whether to go serif or sans-serif, we need to choose which font is going to
    represent the firm. First thing's first, it should be noted
    that you should NOT use a commonly used font. Arial, Helvetica, Times New Roman. People see these fonts every day.
    Whether they recognize them immediately as Arial, Helvetica, or Times New Roman, people know these fonts.

    They see Times New Roman while reading the newspaper. They see
    Helvetica when getting on the subway. They see Arial while reading
    websites. These fonts do not make an impression anymore.

    There are many sites where you can download fonts for free.
    Google has a directory of free fonts, most of which you're guaranteed to not have come across.
    Take a look around. Use the Google Font tool to test
    out your law firm name in different fonts and compare
    them side by side.

    One last tip on choosing a font: Don't be indecisive.
    While two or three fonts may look similar to you, your clients will never know
    the difference when you choose a font for your law firm logo.
    They will never know that it was down to three similar fonts.
    The client will likely not be influenced any differently by similar looking fonts.

    You may want to ask someone else for their opinion on two
    or three fonts, but make a choice and stick with it.


    Tip 4: Choose your colors

    Online you can find many color wheel tools useful to help web designers choose
    color schemes. Click on a primary color and
    they will suggest complementary colors. Just make sure that you
    use a color selection helping tool. Otherwise, you may end up picking two colors that just don't
    work together.

    When picking colors try avoiding those of a law
    firm in your practice area and region. You want to make sure you stand apart in the mind of the client.

    If you think every color combination has been taken by the firms in your region, just ensure that your logo look different
    to distinguish you from your competitors.

    Tip 5: Images or No Images?

    Often a law firm logo entails an arrangement of the names of the partners.
    Sometimes it's an abbreviation of those names. Other times, the logo includes
    a tried and true symbol of the legal profession - the scales of justice - or a gavel - alongside the partner names.


    Generally, I hate the scales of justice and gavel.
    They've been played out. They're overdone. They're sickening.

    They're unimaginative.

    If you are going to include an image alongside your
    partner names, why not include a memorable image that represents
    your law firm, conveys professionalism, and also originality?
    You can do this by including an image, if you so choose, of
    the initials of the firm partners' names. If the firm is Crane, Poole, and Schmidt, you could have a small CPS
    initialed logo. This is a more modern element to law firm logos, differentiates the firm, and also looks professional.
    So, if you are going to include an image, consider shelving the gavel
    and scales for something a bit more contemporary and unique.


    Conclusion

    With all of these tips in mind, you're ahead of the game.
    Whether you decide to make a logo yourself or approach logo designers, you know
    what you want your logo to convey. You know the message
    you want your clients to receive. You know how your competitors
    look and how you're going to look different. Now, you can clearly envision what your logo
    is going to look like without having to get wildly different designs from a designer that won't be useful for your firm.


    If you are proficient at Photoshop, I would suggest taking a
    shot at creating a logo yourself. If not, maybe you should consider hiring a logo designer.
    In this crowdsourcing era of Internet technology, logo designs can be incredibly inexpensive.
    There are many sites now like 99designs.com where you can crowdsource your logo
    design, having up to several hundred design mock-ups sent to you by freelance
    designers, with you choosing and paying for your favorite.

  • small business loans

    What does your law firm logo suggest to your potential clients?


    You only have one chance to make a first impression. Upon meeting a new or
    prospective client and exchanging business cards, the client
    will get an impression of your firm based on the law firm logo alone.


    So, what does your logo say about your LED
    lighting is truly the next generation technology which features numerous benefits to not only consumers for Home LED Lighting, but businesses alike, with LED Downlighting
    products and LED Tubes which can replace out-dated, buzzing fluorescent lighting.
    LED lighting offers such benefits as a higher energy efficiency
    than CFLs and fluorescents, lower power consumption, lower maintenance costs, longer lifetime (50,000 hours compared to less than 10,000), durability and brighter light
    output than conventional fluorescent lighting. LED lighting is
    slowly filling the Home Lighting and Business Lighting market place with such innovative
    products as LED T5 and LED T8 Tubes, Flexible LED Lighting, and LED Down Lighting.


    Fluorescent lighting contains toxic materials such as mercury which is harmful to environment and human body.
    Did you know that if you drop or break a fluorescent bulb you must leave
    the room for 4 hours, due to the toxic materials floating
    in the air, which could cause respiratory damage, or Asthma in the long run for workers who have to deal with these fixtures daily.
    For workers and personnel who replace fluorescent tubes at work such as electricians
    are the most impressed by LED tubes, since they are not only easier to install, requiring
    no ballast, but they are worry-free, as they can last
    upwards of 10 years, on for 24 hours a day, and do not contain any toxic materials like mercury dust
    that fluorescents do. For quick installation, LED tube lighting can be placed and installed directly into existing fluorescent T5 and T8 sized sockets, you only need to
    remove the ballast, plug the LED bulbs in, and you're done!
    Contrary to popular belief, LEDs are very easy to
    install in this day and age, and the bulk of LED products are
    now "plug-and-play" while still offering a slick look with unmatched energy savings.


    Although fluorescent lighting is more energy efficient than incandescent lighting, it is still
    an energy wasting monster when compared with LED lighting.
    For businesses who have a large electric bill, switching to LEDs could cut your energy bill in half, while still keeping all of
    the brightness, and no fluorescent flickering!
    Even with the most advanced state of the art CFLs, fluorescent lighting accounts
    for a high percentage in existing lighting all over the world, switching from fluorescent lighting into LED lighting can greatly reduce
    the global lighting power consumption and greenhouse gas emissions.

    Now let's do some detailed analysis to compare LED and fluorescent lighting, and there is no doubt that LED will defeat fluorescent lighting.


    First of all, LED lighting is more energy efficient than fluorescent lighting due to the high efficacy of LEDs.
    LEDs for interior lighting have already broken the efficacy
    record of 100 lumen per watt, while fluorescent lighting only has
    an efficacy of around 60 lumen per watt. LED has a
    power factor of 0.9, which means most of
    the power is converted into light, but when fluorescent lighting works, a huge amount
    of power is converted into heat which will be dispersed finally.

    LED lighting consumes only 30% energy as fluorescent lighting to deliver the
    same lumen output.

    Secondly, Flexible LED lighting has a much longer lifetime than fluorescent lighting since LED lighting is solid state lighting which more stable and reliable.

    LEDs can last over 50,000 hours which means 17 years under normal use.
    Whereas fluorescent lighting only has a lifetime of around
    5,000 hours, which means you have to replace them as often. Using LED lighting can greatly save your expenses
    which are used to buy new light bulbs and pay for the labor.


    In addition, the light quality of LED down lighting is much better than that of
    fluorescent lighting. Fluorescent lighting is always flickering when start
    up, while LED lighting is quick to start up without any flickering.
    We all know and have seen or live with flickering fluorescent tubes
    on a daily basis. They've actually been proven to cause headaches, due to the micro-pulse wavelength they emit.

    Using LEDs can reduce workplace strain, headaches, and increase efficiency, with workers at top performance, minus the migraines from CFLs!


    When on for hours a day, for a long period of time, fluorescent lighting may have some
    hot spots due to heat it generates, which does not happen to LED lighting.
    These hotspots cause the rest of the light to
    become dimmer, and quickly results in a dead
    CFL tube, a perfect reason to switch to LED T8 Tubes or T5 tubes, depending on the socket size.
    Fluorescent lighting / CFL pigtails can cause eyestrain,
    but LED lighting does not as a result of its uniform and unparalleled balanced light
    output, and does not flicker or emit a low pitched humming like the
    earlier fluorescent technology. Today, Flexible LED Lighting, Home LEDs, and Downlighs /
    LED Tubes are more eco-friendly than ever, beating fluorescent lighting
    by upwards of 500% - Translation: Savings on your energy bill for both your
    home and office lighting fixtures. And of course, Fluorescent lighting contains toxic materials such
    as mercury which can cause air pollution if broken,
    and when thrown out and can cause permanent damage to the lungs and throat / skin if contact is frequent,
    or daily.

    In contrast, LED lighting is solid state lighting which does not
    contain any filaments that could break (like incandescent) or hazardous materials like CFLs.

    Someone may say that the upfront costs of LED lighting is too high, due to the technology used to achieve such
    a high lumens per watt (efficacy) rating, it is true.
    However, think about the long term energy savings, and savings you will get from not needing
    to replace the lights, for up to 5 or 10 times as long,
    depending if the light replaced was incandescent or fluorescent.
    Either way, the more high energy halogen, incandescent, or fluorescent lights
    you replace, the more money you will save every
    month. Some towns and states even have a tax-rebate / government program that pays you / reimburses
    you for energy saving LED bulbs. Check with your local town, half the bill could be on them due
    to recent energy grants and programs setup by President Obama
    in early 2010. Over the full life of the LED fixture / tube or
    bulb, the money saved by using LED lighting will be
    enormous? Why's that? When factoring in the true price of lighting, you must include all 3 variables:
    Upfront costs, maintenance costs, and a maintenance main to routinely
    replace your lights.. that is of course, if you aren't using LEDs!



    In my opinion, LED lighting will replace fluorescent lighting since it meets the requirements of sustainable
    development, incandescent lighting, due to energy savings and durability,
    and halogen lighting due to the heat, safety factor, and of course energy usage!
    Replace your money hungry lights at the home, office, hotel, casino, college, dorm, or even your RV to save
    battery power! Go green and truly be eco-friendly with LED lighting, and
    don't forget to PROPERLY dispose of CFL lights in a sealed garbage bag (or two, or your garbage
    mans health).firm?

    Your law firm logo represents your law firm to the outside world.

    Every seemingly insignificant aspect of it makes an impression on the
    client. Font. Color scheme. Name arrangement.
    Text size. Spacing. Inclusion of a scale or gavel image.


    Looking at your business card and firm logo, your client gets an impression. Your client forms an idea in his or
    her head of what your firm stands for. Is your logo modern or traditional?
    Does it make you look frugal and indifferent, like you made
    the logo yourself in Microsoft Word or does it look like you value your reputation and appearance,
    and had a professional designer create the logo?

    Before approaching a logo designer or creating the logo yourself, there are some very important steps you can take to get
    a clear picture of what the logo should entail and how it should represent your law firm.


    Tip 1: Look at your competitors

    You don't want your law firm to look like the other law firms in your practice area and location, lest your firm be unmemorable to the client.
    The last thing you want to do is confuse the
    client with what sets your firm apart from everyone else.
    See what you like about their logos. Make notes.
    Try and gauge how their logos make you perceive their law firms.
    Do their logos make the firms appear professional or
    do they seem like the firms are unremarkable? Think about what you like and don't like about
    these firm logos when deciding on how your own logo is going to look.



    Tip 2: Modern or traditional? Decide on a theme

    Do you want your logo to be modern or traditional?

    These are the two main theme options for law firm logos.
    This usually means the difference between serif and
    sans-serif font. What does that mean? Open Microsoft Word or Google Docs.

    Type your law firm name in Times New Roman, Georgia, or Garamond font.
    Then, type your firm name again in either Arial
    or Helvetica. The first three fonts are considered serif fonts because you can see they have little lines
    on the bottom and sides of letters like A, B, and C.

    The sans-serif fonts do not have these lines. Serif fonts
    are associated with newspapers, considered more traditional fonts.
    Sans-serif fonts are associated with Internet content and are considered modern. Do
    you want your law firm to have the appearance of a traditional, storied practice or do you want it to appear sleek, adaptive, and modern? The choice is yours.


    Tip 3: Choose a Font

    Now that we've decided whether to go serif or sans-serif, we need to choose which font is going to
    represent the firm. First thing's first, it should be noted
    that you should NOT use a commonly used font. Arial, Helvetica, Times New Roman. People see these fonts every day.
    Whether they recognize them immediately as Arial, Helvetica, or Times New Roman, people know these fonts.

    They see Times New Roman while reading the newspaper. They see
    Helvetica when getting on the subway. They see Arial while reading
    websites. These fonts do not make an impression anymore.

    There are many sites where you can download fonts for free.
    Google has a directory of free fonts, most of which you're guaranteed to not have come across.
    Take a look around. Use the Google Font tool to test
    out your law firm name in different fonts and compare
    them side by side.

    One last tip on choosing a font: Don't be indecisive.
    While two or three fonts may look similar to you, your clients will never know
    the difference when you choose a font for your law firm logo.
    They will never know that it was down to three similar fonts.
    The client will likely not be influenced any differently by similar looking fonts.

    You may want to ask someone else for their opinion on two
    or three fonts, but make a choice and stick with it.


    Tip 4: Choose your colors

    Online you can find many color wheel tools useful to help web designers choose
    color schemes. Click on a primary color and
    they will suggest complementary colors. Just make sure that you
    use a color selection helping tool. Otherwise, you may end up picking two colors that just don't
    work together.

    When picking colors try avoiding those of a law
    firm in your practice area and region. You want to make sure you stand apart in the mind of the client.

    If you think every color combination has been taken by the firms in your region, just ensure that your logo look different
    to distinguish you from your competitors.

    Tip 5: Images or No Images?

    Often a law firm logo entails an arrangement of the names of the partners.
    Sometimes it's an abbreviation of those names. Other times, the logo includes
    a tried and true symbol of the legal profession - the scales of justice - or a gavel - alongside the partner names.


    Generally, I hate the scales of justice and gavel.
    They've been played out. They're overdone. They're sickening.

    They're unimaginative.

    If you are going to include an image alongside your
    partner names, why not include a memorable image that represents
    your law firm, conveys professionalism, and also originality?
    You can do this by including an image, if you so choose, of
    the initials of the firm partners' names. If the firm is Crane, Poole, and Schmidt, you could have a small CPS
    initialed logo. This is a more modern element to law firm logos, differentiates the firm, and also looks professional.
    So, if you are going to include an image, consider shelving the gavel
    and scales for something a bit more contemporary and unique.


    Conclusion

    With all of these tips in mind, you're ahead of the game.
    Whether you decide to make a logo yourself or approach logo designers, you know
    what you want your logo to convey. You know the message
    you want your clients to receive. You know how your competitors
    look and how you're going to look different. Now, you can clearly envision what your logo
    is going to look like without having to get wildly different designs from a designer that won't be useful for your firm.


    If you are proficient at Photoshop, I would suggest taking a
    shot at creating a logo yourself. If not, maybe you should consider hiring a logo designer.
    In this crowdsourcing era of Internet technology, logo designs can be incredibly inexpensive.
    There are many sites now like 99designs.com where you can crowdsource your logo
    design, having up to several hundred design mock-ups sent to you by freelance
    designers, with you choosing and paying for your favorite.

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